Remember that blog your organization began? You set up a WordPress site, attached it to your website, and posted a few blogs, and then it went forgotten. The last new post was published in November … of 2014. There just isn’t enough time to blog and there’s always something that takes priority. However, maintaining your blog is critical on many levels not the least of which is SEO (search engine optimization). In this presentation Randy will share a system for content management that works. He posts six blogs per week on his business account and is currently three months ahead. He can show how to do the same. You’ll leave the presentation with a basic plan of your own to get ahead of your blog and stay there.
Randy Covers: Why blog, how often, and what about How to never run out of blog ideas Making your blog attractive to readers Blog planning and promotion Using an editorial calendar A copy editing plan Basic SEO checklist Using tools, such as Yoast and Grammarly
Randy will put you to work This presentation involves action plans that you’ll work on during the presentation and take away to improve the consistency, subject matter, and quality of your business blog.